Scott Yaworski Real Estate Services
...Opening Doors
t. 604.767.9663   e. scott.yaworski@remax.net

Latest News from Scott Yaworski Real Estate Services

Back to Blog

Article from Canadian Business magazine

 

One day last February, a small group of real estate agents and reporters boarded a helicopter in Vancouver and flew south to the burgeoning community of White Rock. The purpose of the trip, organized by real estate brokerage Key Marketing Inc., was to promote a new condo development in which a 690-square-foot unit started at $325,900. "The best way to see real estate is from the air," Cam Good, Key's founder, told the media.

 

The agents, it so happened, represented clients in mainland China looking to park a portion of their wealth in Canadian housing. They snapped pictures and shot video from the air as they circled White Rock. Local television stations breathlessly reported on the helicopter tour, the first of its kind in the region. The coverage was exactly what Good was hoping for. "The fact that it's on the six o'clock news shows just how fixated people are on real estate," he says. "I've often joked that real estate is a sport in Vancouver."

 

Like sports, real estate stirs intense emotions — and they can be nasty. After the publicity stunt, Key received a barrage of angry e-mails. Some residents were appalled that rich foreigners would be snapping up local property, inflating prices and shutting their kids out of the market. One poster to Key's website wished for someone to blow up the company's head office.

 

As this reaction suggests, Canadians have come to view home ownership as a right, a belief that has intensified over the past decade as we've piled into the market. Real estate today is a central force in our culture and economy. Nearly 70% of us are owners, the highest level on record. Those who do not own long to in the future. A survey by private mortgage insurer Genworth Financial Canada released in 2009 found 68% of renters would delay major purchases and more than half would give up vacations if it enabled them to own a home.

 

continued at http://www.canadianbusiness.com/managing/strategy/article.jsp?content=20110425_10021_10021

Comments

AgentCampus on Sep 12, 2012 12:00 PM
In terms of owning a home, well I guess people differ in terms of viewing home-ownership than just merely renting out. To me, I would prefer to rent out first and then become a homeowner in the future after savings enough money to own a property.

Post Your Comment:

*indicates required fields.
Your Name:*
Please note, your email will not be shown publicly
Your Email (will not be published):*
Comment:*
Please type the text as it appears above:

Blog Navigation

Blogs
Posts By Date
Categories

Quick Search Listings

MLS Quick Search
Houses Quick Search
Townhouse Quick Search Condos Quick Search

Why Scott?

quote

We can't wait to move into our new place which our AMAZING realtor round for us. If you need a realtor you should check him out. He's tops and comes highly recommended!


- Nicole and Rohan -


quote

I highly recommend Scott if you are looking at selling or buying. Our house in North Vancouver got a lot of buzz thanks to Scott's marketing efforts through his websites, youtube, virtual tours and amazing photos. Thanks Scott for getting us an accepted offer in 10 short days!


- Leah -

Contact Me